December 2015 archive

You Don’t Have to Play the High-Pressure Sales Game (Phew)

I was recently on the phone with yet another amazing coach who’s been told that she must use high pressure sales tactics to sell her high-end programs…

“If you don’t get their card on the call, it’s not a sale.” Heard this before??

ABC_sales

It lead me to a bit of an epiphany.

Back in my wholesaling days there were two kinds of stockbrokers. The corner office guys with libraries and 25 year reputations built on the quality of the relationship of the families that they served.

And the churn and burn guys who were always looking for the next hot commodity to dump their list through… Sometimes…

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